One of the most effective ways of marketing your products and services and reaching out to customers is through flyer marketing. This marketing method is a proven effective way of building your customer base, generating business, improving brand recognition, and many other things that affect the success of the business. Flyer distribution, although inexpensive, is very effective, gas long as it is properly done.
Flyer Distribution Services and Specialisation
Depending on the method of flyer distribution, the cost of service may vary from one company to another. Door to door distribution, walkway distribution, sandwich board advertising, and other distribution methods are available and can be customised to the client’s needs and preferences. Some even avail of the flashmobs, mascots and specific distribution profiles.
Flyer Distribution: Factors That Affect Pricing
Flyer distribution packages come in different price range. Here are the most common factors that affect the prices of these packages:
- Distribution Location. Generally, prices of flyer distribution at public places are much lower compared to the prices of distribution packages for landed properties.
- Service Type. Mostly, the prices are the same in terms of quantity, but if you avail additional services, it can generate extra charges as well. For example, customised flyering may be a bit pricier compared to regular distribution packages.
Cost of Flyer Distribution
Flyer distribution companies typically charge per 1000 flyers or by the hour. Mostly, these rates range from $25 to $40 for distribution only packages and can increase up to $50 for a customised package with a per hour rate.
Flyer distribution is not always a smooth operation, there are some challenges that you might face. For instance, flyer distribution is not a one-time, big-time marketing method. You have to repeat the process after a few weeks or so in order to keep your brand at the potential customer’s forefront.